Another one for the outsourcing archive: a Fort Worth, Texas, newspaper, the Star-Telegram, is joining the ranks of US newspapers outsourcing advertising artwork to India. The paper is transferring 26 ad artist jobs to a US company working out of New Delhi.
And here's one for the 'well, that makes sense' archive: AP is consolidating its print, broadcast and sales divisions. 'in an effort to streamline its business dealings across media formats'.
Outsourcing ads and consolidating sales
Wednesday, March 26, 2008
Outsourcing ads and consolidating sales
Posted by Julie Starr at 10:36 PM ((•)) Hear this post
Labels: advertising, newspapers, outsourcing
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