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Wednesday, March 26, 2008

Outsourcing ads and consolidating sales

Another one for the outsourcing archive: a Fort Worth, Texas, newspaper, the Star-Telegram, is joining the ranks of US newspapers outsourcing advertising artwork to India. The paper is transferring 26 ad artist jobs to a US company working out of New Delhi.

And here's one for the 'well, that makes sense' archive: AP is consolidating its print, broadcast and sales divisions. 'in an effort to streamline its business dealings across media formats'.