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Sunday, September 28, 2008

Telegraph and NY Times sign up for content

More from the web-to-print syndication files., a financial analysis website set up by former FT journalism Hugo Dixon, has done a deal to supply branded content to both Telegraph Media Group and the New York Times.

This is a Guardian report on the deal:

The long-term deal struck by TMG will allow the group to publish analysis on financial events on and in the print edition of the Daily Telegraph, augmenting its existing business coverage.'s deal with the NYT will lead allows it to carry a branded opinion column that will appear in all weekday editions of the New York Times and the International Herald Tribune from September 23. These columns will also appear online at and

"The column is a perfect complement to both our leading news coverage of finance and business and our roster of award-winning columnists," said the New York Times business editor, Lawrence Ingrassia.

The move by TMG to carry analysis from the financial analysis website follows the departure of four journalists over the summer, and the arrival of a new media editor, on the integrated business desk. This integrated operation oversees the production of business news across, the Daily Telegraph and its sister Sunday paper.

"At such a difficult, but fascinating time in global markets, the Telegraph newspaper and online readers will be able to benefit from's insights," said the TMG editor-in-chief, Will Lewis.

Breakingviews founder Hugo Dixon spent 13 years at the Financial Times, during the last five of which he headed its Lex business column, before setting up the website in 1999.

The financial analysis website has syndication deals with other leading newspapers including Le Monde in France, Spain's El Pais and Italy's La Stampa.

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