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Tuesday, June 3, 2008

Global online newspaper audience grows 100pc in three years

The online consumption of newspapers has risen by 20% in the last year and by 100% over the last three years, according to research released at the World Association of Newspapers (WAN) conference. Journalism.co.uk has the story:

The World Digital Media Trends report - collected by 71 research companies and covering 232 countries – also suggested a 13.77% rise in the number of newspaper websites in the world bringing the total to 4,500.

52% of readers who view newspaper websites spend the same amount of time reading newspapers, according to the stats; while 35% say the time they spend with either print or online newspapers has increased.

Figures presented for print circulation worldwide presented an equally positive picture.

The circulation of paid for print dailies rose by 2.98% last year with the total number of titles increasing by 27.22%.

573,235,00 paid and free newspapers are distributed every day and 1.75 billion people read a print edition a day.

Print circulation in China, India and Latin America also showed growth.

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